About us
SM TRAVEL LTD. ( SWISS MOTIVATION TRAVEL ) is one of the leading Destination Management Companies in Switzerland. Created in 1977 as a division of Luxcoah Ltd. for the international markets it has been in business for almost 31 years. SM TRAVEL is owned and managed by Giancarlo Carrera with a highly qualified and experienced staff. We take pride in hands-on management and a personal touch. This distinguishes the many and varied programs we operate in Switzerland and neighboring countries.
SM TRAVEL specializes in handling incentive programs; congresses, conferences and business meetings; special interest groups; and FIT arrangements. Giancarlo Carrera, the company’s President, is based in Geneva. Yvon Hochstrasser runs the Zurich office.
For suggestions and proposals, just fax or e-mail us at the addresses below:
GENEVA : Fax + 41 22 738 72 46 e-mail smtravel@dmcgva.ch
ZURICH : Fax + 41 44 317 80 49 e-mail smtravel@bluewin.ch
SM TRAVEL is member of MPI,SITE and is supported by the following premier Marketing & Sales Organizations :
EUROMIC: THE Destination Management Partnership
WATA: Global Network of Travel Agents
SIGNATURE Travel Network: Destination Specialist Marketing
DESTIMATION: On-Line Management Network

